Ad tag variables allow you to pass certain information about the player or video on your website to the ad networks in order to obtain more relevant ads.
Ad Tag Variables
| Variable Name | Description |
|---|---|
| __page-url__ | Inserts the URL of the web page containing the advertisement |
| __domain__ | Inserts the domain hosting the web page containing the advertisement |
| __referrer__ | Inserts the URL of the web page containing the advertisement |
| __random-number__ | Inserts a random number – often used for cache busting |
| __timestamp__ | Inserts a timestamp value |
| __player-height__ | Inserts the height of the player |
| __player-width__ | Inserts the width of the player |
| __item-title__ | Inserts the title of the currently playing video |
An example of variable use is shown in the image below.
