We read each week about the continuing growth of mobile sales, and consumer activities on smartphones and tablets. However, Ooyala's 2012 Global Video Index report reminds us that mobile still represents just 8% of all video viewing hours. But...
Read MoreResearch firm The Diffusion Group (TDG) estimates that the number of broadband-only subscribers will grow to 17.2 million by 2017. TDG's newest report on over-the-top services says that about 13% of broadband customers, or about 11 million households, don't have cable service now. Broadband-only homes...
Read MoreResearch companies have broken demographic groups into more than just age, sex, and income for many years. Nielsen has taken this effort to a whole new level by the addition of ethnicity, presence of children, city/suburban/rural, where they shop, what they read, and what they...
Read MoreA new study from TV Licensing's Telescope 2013 finds that increased viewing of programs on mobile devices such as tablets and smartphones is fueling an increase in TV viewing overall in the UK. Sales of tablets reached 11% of all UK homes last year while smartphone...
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Yes, we love our tablets here at IVA, but now we love tablet owners too. According to Nielsen NRG's American Moviegoing Report for 2012, tablet owners attend 20% more movies in a year than the average movie goer. Smartphone owners attend 9% more movies. We love our...
Read MoreWhat’s the number one trailer this week? How many plays did it get? How long did people watch? More plays on phones than on the web? How many total trailer plays were there last weekend? What’s the most played trailer ever? Those are questions that we...
Read MoreHADDON HEIGHTS, NJ, November 30th, 2012 - Internet Video Archive, the world's largest online trailer service, today announced that it has served more than 4 billion trailer plays through its affiliate network. The IVA network, which includes such well known companies as Comcast, Flixster, Fandango,...
Read MoreJason Schneid has been our Client Services Specialist for two years. Once companies sign up with IVA, Jason is the helpful voice on the phone who walks developers through the steps necessary for implementation. He's also the guy who gets the email from any client...
Read MoreEach week dozens of new movie trailers go out to a potential worldwide audience of nearly 400 million people through IVA’s affiliate network and each month there are over 35 million plays. Over the years we’ve seen a high correlation between these user initiated trailer...
Read More[caption id="attachment_22031" align="alignleft" width="224"] Lila at work[/caption] IVA's newest addition is perky but quiet, friendly, but well-behaved. Her name is Lila and she is a Sheba Inu. Lila mostly hangs out in Brett's office where she acts as his official greeter, offering all visiters a tail...
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