For Immediate Release: January 7, 2014
Internet Video Archive
(856) 310-1981 x123
Leading online movie trailer service now ready to serve growing mobile demand with DTS Headphone:X™ experience
CALABASAS, Calif. (January 7, 2014) – DTS, Inc. (Nasdaq: DTSI), a leader in high-definition audio solutions and audio enhancement... Read More
One million video files.
That's what it takes at IVA to make sure our video trailers play on any device at the best possible quality. Every single piece of video content needs to be encoded into six different formats (with another one on the way).
So... Read More
[caption id="attachment_21311" align="alignleft" width="128"] Man of Steel[/caption]
[caption id="attachment_21341" align="alignright" width="118"] Iron Man 3[/caption]
The movies listed below were all released in 2013.
All trailer plays for a title were counted, even if they occurred in 2012.
BOX OFFICE RANK
Man of Steel
Iron Man 3
Despicable Me 2
Oz The Great... Read More
It's the week after Thanksgiving, and we are now in one of the busiest seasons for going to the movies. Not surprisingly, online movie trailers are seeing a lot of action in the last ten days. Tracking trailer plays is what all of us who... Read More
It's been clear for a while now that consumer behavior relative to how, where, and when people watch content online is changing, and a new study from The Diffusion Group (TDG) confirms those changes.
Let's take a look at TDG's numbers:
"In 2011 net-connected TV viewers watched,... Read More
Here’s a fun number that we at IVA like a lot: 39% of the respondents in a recent survey said that trailers for new shows on TV is the most common way they discover a new show.
Here are the details:
The survey was a joint project by... Read More
A Matter of Taste & Tools
By Rhodes Mason
The big topic in the world of TV Everywhere is content discovery. I can relate because I am a movie and TV geek. Avatar to Zelig. Bogart to Willis. Dexter to Walking Dead. I’m a fan of them... Read More
1. TRAILERS ON THE MOVE Movie trailers are no longer limited to the four walls of a theater. TV previews are no longer limited to the same channel the show airs on. Game trailers are not just a marketing tool but an instructional tool. All this complexity is... Read More
We've been hearing about the phenomenon of 'binge viewing' for a while, and now there are some stats out from Piksel that document this new trend in consumer behavior.
In a nutshell? Some kind of binge viewing is happening with an impressive 94% of the... Read More
Will The Difference Between Movies and TV Disappear? Kevin Spacey gave a speech recently at the Edinburgh International Television Festival in which he predicted that the difference between a movie and television show would disappear, because to the next generation of consumers "It's all content,... Read More